BEST KNOWNBUILDER.

BECOMING THE BEST-KNOWN BUILDER

Start where your
business needs you.

The book follows the work from knowing your numbers and choosing a market through to enquiries, sales and delegation. Read it in order or use the contents to find your first priority.

Explore the companion resources

A practical reading route

If you only have a few minutes, read the opening diagnostic, choose one relevant chapter and use its action summary. You can hand the worksheet to a colleague and return to the detail as you need it.

One useful question to begin with

Where is work getting stuck today: getting the right enquiries, keeping a conversation moving, preparing the next answer, or getting something out of your head and into someone else's hands?

Choose one. Give it an owner and a date. You can come back for the next part once the first change is working.

Read the opening and Chapter 1

The 15-page preview includes the introduction, reading route, first-priority action sheet and numbers chapter. It is clearly labelled as a preview edition.

Read the free book preview

The full manuscript and print edition are in final review.

Inside the sixteen chapters

  1. Marketing numbers and cash timingWork backwards from suitable projects to a test you can afford.
  2. The Ten Jobs worksheetChoose the work you want more of using real jobs and buyer questions.
  3. Enquiry capture and handoverGive each genuine enquiry an owner a next action and a date.
  4. The sales conversation and planning briefAgree the right next step without giving away an unscoped estimating job.
  5. Relevant follow up templatesKeep a useful conversation going at the homeowner's actual stage.
  6. One campaign test briefChoose one channel and define a fair test before spending.
  7. Service page and enquiry test briefExplain the work clearly and prove the next step works.
  8. Quick Grab ads and setup worksheetBuild one complete Facebook enquiry test with an honest offer.
  9. Search to sale review checklistTrace a search through the page and response to the real outcome.
  10. Local profile maintenance checklistMake it easy for local homeowners to identify and contact the real business.
  11. Review request and response templatesAsk for honest feedback after a real experience and make it easy to respond.
  12. Buyer question and topic plannerPlan useful answers that connect to services and real project evidence.
  13. One project content briefTurn one real project explanation into useful content your team can produce.
  14. Neighbourhood project card briefConnect a real local project to a clear trackable conversation.
  15. Partner introduction and follow upMake a relevant professional introduction easy to act on.
  16. First priority and role handoverChoose one improvement and prove someone else can carry it.

Digital and physical editions

The complete digital edition and print ordering will be added after editorial approval and fulfilment testing. The companion library will be free with one registration. A physical copy will be offered with the full production and delivery cost shown before ordering.

Physical copy information